VIA Employment Job Summary
 
Job Summary
Job Title:   DIRECTOR OF MARKETING

Starting Salary:   $8,052 - $14,068 per month

Job Description:   Under administrative direction, the Director of Marketing is responsible for developing and leading VIA’s strategic marketing plan, including brand identity, digital asset development, internet presence, market position, marketing operations and advertising efforts. As part of a larger creative team, this person will lead the effort to develop, shape, direct, plan and produce the agency’s brand to a variety of audiences using various marketing approaches and mediums. This position is also responsible for marketing messaging, contributing to passenger information and communications; special projects may also be assigned from time to time. The ideal candidate will possess the high energy level and drive necessary to work as part of a team committed to enhancing strategic efforts that increase VIA’s value and presence in the communities we serve.

Education and Experience:   Bachelor degree in Business Administration, Marketing, Advertising, or related field. Seven (7) years of progressively responsible experience in public engagement, marketing or advertising, with demonstrated experience leading strategic initiatives and plans. Three (3) years in a management position directing marketing or public engagement initiatives. An equivalent combination of education and experience may be acceptable.

  



VIA Metropolitan Transit is an Equal Opportunity/Affirmative Action Employer.
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